UBS Robo Ads Stress Human Element

Sara Dunlop Directs Film Promoting the Bank’s Online Wealth Management Platform In a new spot promoting its online platform SmartWealth, UBS manages to bring charm and emotion to the world of banking by telling a man’s lifestory through numbers, creativity online writes. The ad, created by Publicis London and beautifully directed by Rattling Stick’s Sara

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via Tumblr UBS Robo Ads Stress Human Element